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Chennai, August 17, 2019: Hindustan Coca-Cola Beverages Pvt Ltd (HCCB) – one amongst India’s top FMCG companies, donated 60 Mattresses to the maternity ward of the Primary Health Centre (PHC) at a function held at Poonamallee, Chennai today. The dedicated Mattresses will be catering to the patients for post-delivery care.
Under their Model Village initiative, HCCB has also donated 2 battery operated garbage collection vehicles to promote the world without waste program and encourage waste segregation at source. Women in the region are also trained on Vermicompost under the World Without Waste programme.
Deepak Senthilnath, Zonal Vice President, Hindustan Coca-Cola Beverages, said, “In a small and constant act to provide healthcare services to the community, HCCB has always been a step ahead to make a difference. Such initiatives are a small contribution from us for a better tomorrow.”
HCCB has already set up multiple model village communities by supporting them with household waste collection bins. Nemam is the first panchayat in this region to get electric cycles to collect waste. 1200 families, 8 villages under the Nemam panchayat will benefit out of this programme.
Dr. J. Prabhakaran, Deputy Director, Public Health, Poonamallee Health District,said, “We are delighted to see HCCBs support to the community at large and the way they have come forward to support healthcare initiatives at Poonamallee. These donations will contribute to the development of PHC and motivate us to provide world-class service to the patients during post-delivery care.” He further added, “In the past, HCCB has also donated blood bank refrigerator, ECG machine, and ambulance to the centre.”
The Company has always placed a high value on good citizenship and to that end, is supporting and improving the lives of communities around its bottling plant by very focused intervention in the areas of access to safe drinking water, sanitation and promoting sustainable agriculture through Integrated Watershed Management Projects under Public-Private-Community partnerships.
HCCB is one of India’s largest FMCG companies. It manufactures, packages and sells, some of India’s most loved beverages – Minute Maid, Maaza, SmartWater, Kinley, Thums Up, Sprite, Coca-Cola, Limca, Fanta, Georgia and several others. A network of 3,900 distributors, 250,000 farmers, 7,000 suppliers and over 2.5 million retail outlets, makes HCCB, an ecosystem of significant scale. It operates in 25 states in 493 districts. Through its 18 factories, HCCB manufactures and sells 60 different products in 9 different categories.
The HCCB logo is an affirmation of our core values. Much like the Indian ethos, we too, seek humility, progress, care, compassion and inclusivity. We too are curious, colourful and diverse.
Our logo has three components:
1) HCCB wordmark
The colourful wordmark captures the vibrant spirit and diversity of India. Between the four colours in the wordmark, they combine the primary or secondary colours of the top 8 selling brands of HCCB. The two Cs in the logo come together to form the infinity symbol; a symbol of the infinite opportunities that India as a country has to offer and HCCB as a company has to leverage. The imperfect letters in the logo is simply an assertion of our core value of not striving for perfection but progress.
2) The company name
The company name is written in the Noto Sans font, which is designed to be harmonious across multiple languages.
3) The brand proposition
The company’s brand proposition ‘Inspired by India’ summarises our purpose and our soul. We are Indian and India brings the best out of us.
Do’s and Don’ts of Using HCCB Logo
- Always use the Logo in its original form
- The Reverse Logo can be used when the logo colours are the same as the background colour
- Do not stretch, condense, or distort the logo in any manner
- Do not change the colours of Logo
Hindustan Coca-Cola Beverages Private Limited
Tower A, 9th Floor, Amruthahalli,
Kodigehalli Post, Bangalore - 560092