Creating Social Impact for a Better-Shared FutureHCCB’s community development efforts are geared towards driving socio-economic benefits for the communities in which we operate
At HCCB, our success as India’s leading beverage manufacturer is assessed not only by business growth but also by the welfare of the communities in which we operate. Through the various community development efforts, we drive visible impact for the betterment of indigenous communities and villages through sustainable efforts across India.
A multifaceted approach
Our approach to giving back is multifaceted and achieved through a series of community development programs. These programs have been designed to transform villages into ‘Model Villages’, considering key focus areas such as education,, skill development,, provision for safe drinking water, self-help groups sustainable agriculture, health and hygiene,. 62 model villages, 65,100 households, and approx. 3,40,000 individuals around HCCB factories are reaping the benefits of these interventions.
HCCB’s education programs at model villages cover young children, students & adults. More than 6000 students at the anganwadis done up by HCCB across the country now have access to pre-primary education. Most recently, HCCB built an anganwadi at the Thimmegowdana Doddi Village in Bidadi district, Karnataka, and handed it over to the local government authorities. These anganwadis are equipped with key facilities such as clean drinking water, washrooms, a play area, a store, and a kitchen to ensure seamless access for young children to pre-primary education. More such Anganwadis are being worked upon by HCCB.
Additionally, HCCB aids local schools with educational infrastructures such as Smart Classes, Better Furniture, Projectors, Water Coolers, Weather Sheds & so much more. Most recently, we have set up a digital classroom at Ameenpur with the aim of guiding 400 students of all ages through an enhanced learning experience. These digital classrooms seek to promote academics, boost creativity, and create an engaging learning environment for students.
For the adults in our communities, we have launched Initiatives such as community libraries and Nagrik Soochna Kendra to help them access to government schemes and programs, while also building a reading habit in people -
An essential element of our model village initiative is skill development, which we address through our Career Development Centres. 16,000 underprivileged youth, half of them women, have benefitted from HCCB CDCs in India. More than 10,000 students have found jobs due to the upskilling courses at the CDCs.
HCCB has recently signed a Memorandum of Understanding (MOU) with the Telangana Academy for Skill and Knowledge (TASK) to train 10,000 college students in the next 2 years.
Alongside HCCB's Training and Development team and members of TASK, we assist students (70% rural and 30% urban) in developing and augmenting their skillset and thereby bridging the learning divide. Each training session is designed to equip individuals with the skills required to secure better job opportunities and build a brighter future for themselves.
Access to safe drinking water
In line with the Government of India’s clarion call towards clean drinking water, HCCB is doing its bit in providing access to clean water to more than 50,000 people across 62 villages through community ROs in neighbourhoods, schools, and water storage tanks.
We have installed water ATMs across several communities that dispense 20 litres of clean drinking water for every ₹5 inserted into them, this money is then used to service, maintain and repair the ATM.
Most recently a water ATM was donated to Kudus Village in Maharashtra, solving their issue of inaccessibility to clean water. With a capacity to dispense 1000 litres of water every hour, this water ATM is now an indisepensable asset for the people of the village
Close to 3250 women across 62 villages are now self-empowered due to the Self-Help Groups activated by HCCB. These groups work as impactful conduits to enable women from rural communities in becoming aatmanirbhar.
With the view to creating an empowering and inclusive workforce, these SHGs provide entrepreneurship training to women in different fields such as vermicomposting, sewing, cotton wick making, papad making, and animal farming. While some of these women are successfully running their own enterprises today, the others are on their path to achieving their financial independence soon. These women have not only started small yet profitable businesses but also dispelled the notion that only a select few can become entrepreneurs to get ahead in life.
The nation prospers when its farmers prosper. In line with this guiding principle, HCCB has introduced a number of sustainable agricultural practices across different communities.
An essential part of this includes empowering farmers to move from conventional cultivation methods toward crop diversification, introducing the benefits of practices such as vermicomposting to reduce the use of chemical fertilizers, improved soil, and moisture absorption as well as improved crop quality and training on horticulture plot development that allows farmers to grow 3 crops on the same land, thus increasing their income significantly.
HCCB also runs Kisan Clubs that train farmers in new agriculture trends, crop diversification, convergence programs, registration on govt portals and so much more.
HCCB provides regular health check-ups, basic nursing, and medicines to the local community around its factories. Approx. 39,000 individuals have benefitted from these interventions across the country. We also have community dispensaries operating in some locations that benefit multiple communities from surrounding villages. Additionally, HCCB has been providing Ventilators, ICU beds, ICU equipment, and BiPAP machines, for hospitals to ensure proper medical infrastructure.
Pair of dustbins are regularly distributed across households. Education sessions on waste segregation at the source are conducted regularly. Additionally, we ensure that the schools that are part of our model village initiatives have access to proper sanitation facilities, dustbins, and hand sanitising machines. More than 2,00,000 people have benefitted from these interventions across the country.
At HCCB, we are dedicated to making a positive impact on local communities. Through our social welfare initiatives, we empower communities and improve the quality of life for those around us. We believe that our work and meaningful collaborations help those in need and have a long-term positive impact on society.